Your business doesn't have money blocks. Your business is a separate entity from yourself. Even if you are a sole proprietor and the IRS says you and your business are one and the same for tax purposes. You are not your business, and your business is not you.

   Pricing is a powerful lever you can use to increase profitability and is good for your customers.

   The customers who stay provide more profit, and you may end up doing less work for more money.

  As you make these changes, you might experience a dip in revenue, but you will be more profitable from the work you retain.

   If you don’t ask for a payment, leave it hanging around as a loose end, or make it difficult, they will not trust that you can deliver on your customer promise.

   I’ve talked to entrepreneurs who tell me they are terrible at getting paid and don’t have a system for collecting money. They scramble around to collect it when they need to pay their bills.

   My clients deepen the relationship with their financial information through monthly financial forecasting meetings. They do this by taking care of the physical, mental, emotional, and spiritual needs of the financial part of the business. 

   Let’s explore those.

   Last year, I entered into a contract that included coaching and several concrete deliverables, including a website that never got built. My conscious mind expected all that was promised to be delivered. I was upset about the website and disappointed that things did not go as planned.